After a killer set in 2015, YO! MAFIA is back to rock our biggest party of the year!

A renowned sneaker freak and hip hop junkie, YO! MAFIA has been killing them on the wheels of steel for over 15 years. Having grown up at the fruition of Hip Hop in the late ‘70s/early ‘80s, YO! MAFIA became FLUORO BREAKER after falling in love with Boogaloo Shrimp in Breakin’. After winning every B-Girl competition she entered, YO! MAFIA hung up her knee spin for the turntables after amassing a huge collection of original pressing 12-inch wax from every musical genre known to man. Relying on her acute party savvy ears, YO! MAFIA quickly began mashing up sounds from her beloved Hip Hop, mixing in RNB, electro, Commercial Bangers, Cock Rock and everything in between. She has solidified her place as one of Australia’s premier Open Format DJs, possessing an incredible ability to blend and mix a variety of genres into one big party set!

Her signature genre-smashing sets have seen her tour and DJ support a wide range of A-List artists – Stevie Wonder, Missy Elliott, Lady Gaga, DJ Jazzy Jeff, Salt’n’Pepa, Pharrell Williams, Big Freedia, DJ Shadow, Cut Chemist, Ca$h Money, Iggy Azalea, Tinie Tempah, TWISTA, Die Antwoord, Clipse, De La Soul, Kurtis Blow, T-Pain, Ice Cube, Waka Flocka Flame, Lupe Fiasco, DJ Craze, 100s, A$AP Ferg, Dead Prez, MYA, Dirty South Joe, J.Period, Rahzel, Arabian Prince, Spinderella, DJ Quik, Kurupt, Ghostface Killah, Mixmaster Mike, Twista, Dizzee Rascal, Snoop Dogg, Vanilla Ice, Spank Rock, Kid Cudi, A-Trak, CSS, Coolio, The Presets, Girl Talk, Chromeo, Felix Da Housecat, South Rakkas Crew, N.E.R.D, Grandmaster Flash, Tittsworth, DJ Spinbad, Russell Peters, Schwayze, Scratch Bastid, Starting From Scratch, Action Bronson, Color Me Badd, Soul For Real, Jon B and Aloe Blacc to name but a few!

YO! MAFIA aka “The International Party DJ” has sold out worldwide headline shows as far and wide as NYC, LA, UK, JAPAN and MALAYSIA. A regular on the festival circuit (Falls Festival 2014, Big Day Out 2006-2010, Summadazye, Future Music Festival 2009, Golden Plains, Meredith, Sounds Loud, Sounds Safari, Push Over) as well as gracing the stage at the 2014/2015 Sydney Gay And Lesbian

Mardi Gras, YO! MAFIA is a self-promotional machine, who prides herself on playing to diverse crowds, poppin’ out HipHop/RNB/Commercial Dance/Booty Bass/B-more/Cock Rock/Pop/Electro/House and everything in between.

Bringing “club vibes to the corporate world”, YO! MAFIA is sole owner and director of YO! MAFIA ENT curating boutique experiences for high profile blue chip companies such as Ch10, Dg3, MTV, Nike, Nova, adidas, Reebok, G- Shock, Oakley, Upfront Events, Cox Plate, Caulfield Cup, Puma, Create Awards, Harvey Publicity, Lee Jeans, Sol Beer to name a few. YO! MAFIA also works closely with some of Australia’s premier Corporate Entertainment agencies such as Solutions Entertainment and Dean Cherny’s Marketing Melodies.

As Network 10’s go to party starter, YO! MAFIA has had the honour of spinning at the momentous Logies Afterparty for five years running, the Neighbours 30th Anniversary Party, Masterchef Series 5 Launch, Offspring Season 2 Cast Party, Bachelor Reveal Event and Network 10 Upfronts with Paula Abdul to name but a few. She even DJ’d alongside STEVIE WONDER at the opening of Sydney’s Star Hotel filling the dancefloor with A-Listers such as Leonardo DiCaprio, Tobey Maguire and Adrian Grenier.

Proving she’s got the skills to pay the bills, YO! MAFIA was hand-selected to play a VINYL ONLY set in early 2015, to open for DJ turntabilist extraordinaires DJ Shadow and Cut Chemist on their world-renowned “Renegades Of Rhythm” tour, playing founding father of Hip Hop, Afrika Bambaataa’s record collection.

Those with a keen eye may also have seen YO! MAFIA working the tricycle turntable bike on ABC’s SPICKS AND SPECKS on four separate occasions throughout the series’ run as a recurring guest DJ spot.

There truly ain’t no stopping this lil’ powerhouse! If you want to sweat til ya drop and hear your favourite jams played in a way you’ve never imagined - YO! MAFIA throws it down like no other DJ that can cross all borders, genres and demographics, in a firecracker package of party jams. Watch out 2016!

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David Watson

221 Sydney Park Road, Erskineville NSW 2043, Australia

Chief Strategist David Watson is a 20+ year sales and marketing veteran that has worked across different industries with a diverse range of businesses. Prior to launching Strategy Point, David was employed by photo print retailer Momento for over 7 years and in that time was instrumental in growing Momento from startup into a successful brand and service with millions of dollars of annual revenue. This experience provides his clients with unique insights and an unparalleled perspective of photographic consumers, sales and marketing, and maximising business opportunities. David has a Diploma in Strategic Marketing and is currently undertaking an Advanced Diploma of Marketing course. He is an associate member of the Australian Marketing Institute, a member of the National Board for the Australian Institute of Professional Photography, and is a member of the advisory board for the Head On Photo Festival. In his spare time David walks his pooch Rosie around Sydney Park, hones his photography, cheers for the Sydney Swans, indulges in reality TV and dreams of overseas holidays. He also supports two organizations that are close to his heart - Twenty10 who provide support for homeless gay and lesbian youth, and Assistance Dogs Australia who provide freedom and independence to people with physical disabilities.